How many successful restaurants does it take to build a restaurant empire? Five, ten, twenty, or something in between? Asking someone like Jason Atherton could be a smart move, the man has fifteen restaurants in The Social Company. That sheer number alone would constitute an empire, but then you also consider their locations – London, New York, Dubai, Shanghai, Hong Kong, Cebu, and Sydney – and wow, that’s what I call a proper empire. In a climate where opening one successful restaurant in any of those major cities is an achievement, having fifteen under your belt is quite a miraculous feat.
Whether he managed it through sheer skill, hard graft, or dumb luck, I was curious. So where better to start my investigation than Atherton’s flagship, Pollen Street Social, the first of three Michelin star restaurants, in The Social Company. We arrived on Pollen Street to find a refined and much larger than expected dining room, it was well-kitted out but not ostentatiously so; I like that sort of restraint.